Secret Number 4: The Magic of Reviews

Now you understand that not all visitors are equal. Some visitors are more valuable than others, since they are typing in the correct Money Keywords when they find your site, and are already willing to buy.

Now you understand that it's not important to get 2,000 visitors to your website every day to make a lot of money from ClickBank. You only need the right kind of traffic.

Now you understand that your website, if you target the correct money keywords and have written good content, give the reader the balance 5% information that he needs to take out his credit card an make a purchase.

But what do you write on your website?

Did you say "do product reviews"?

Yes' that's correct, but how do you write a great review that will convince someone to buy now, from your website?

It's actually much simpler than you think.
Remember that someone reading your website is probably already sure what he wants. He just needs someone to tell him he's doing the right thing by buying the product.

You can do that is 5 simple steps:
• Clearly describe the product you're promoting
• Summarize the benefits of the product
• Highlight the uniqueness of the product
• Take advantage of guarantees and warranties
• Take advantage of the sense of urgency

This 5-step formula can be applied to almost any type of product review, and it will work like magic.

By writing a great product review, you save the reader valuable time. He does not need to read the long sales copy on each website, which is very often filled with a bit too much hype.

He does not need to be disappointed when he does not like what he bought, since you've told him about the money-back guarantee.

Plus, you're also telling him that he better buy now because the price may go up, or it may be sold out, or whatever the sense of urgency is.

Then, all you need to do is make it VERY clear which link the reader should click on to get to the website where he can buy. This link will be your ClickBank affiliate link, from which you will be paid commissions after the reader had bought.

Plus, by doing great product reviews you create a sense of satisfaction in the readers' mind. People want to buy, but they don't want to buy the wrong thing. They don't want to make mistakes.

When you think about it, this is not so different from how everyone else will buy anything in our lifetime.

How many people actually get a hand phone when it is first launched? How many people will try a new restaurant first before everyone else?

Did you just drive around one day and decide to buy a house? Or did you get advice from your friends or people you trust first, to see if it's a good location and to see if it's worth the money?
Most people prefer to wait and see what other people have to say. When our friends have bought it, and are satisfied, then we feel safer and more confident to buy it ourselves.
You see, doing product reviews is a natural part of selling. If you give someone the correct information that they are looking for, when they are ready to buy, you will have no problems taking their money. By doing a great review, you're telling them that they are making the right choice. They have nothing to worry about.

So why not buy now? Why not buy from you?
You not only get the sale, but you make the other person feel good about making a "smart" decision.

But here's ONE BIG PROBLEM.

A lot of people hate writing.

Most people would rather kill themselves than write. Writing (for professional purposes) is the second most common fear among people, right after public speaking.

Most people don't know I started off as a freelance writer with an American company.
In fact when I quit my job more than 3 years ago, writing helped me survive while I built my online business is.

Now, I write for more than 3 blogs every week. I write ebooks and I have even written a very popular book called "The New Millionaires" that you can find in MPH and other bookstores. I write sales copy, email promotions, product reviews, and much more.
But did you know I spend more time NOT writing than actually writing something? Yes, it's true.

The truth is, writing content is hard work.
It's ok if you're writing about something you understand, but what if you need to write about something you have never used nor have no knowledge about? That's when writing becomes a nightmare.

Also, not everyone has mastered the English language (or any other language) to write in a way that is clear, fluid, and convincing. Writing a book or blogging is very, very different than writing to sell!

If you have no confidence in English, then it becomes even more difficult for you to write. Writing in broken English is only going to confuse your readers, and instead of buying through your affiliate link they will immediately close your website and buy from someone else website.
50 what do you do if you cannot write great product review?

Here are some options:
• Translate - Write in the language that you are most comfortable with, and then ask someone else to translate. The problem is, very often the translated version is not exactly what you had written. A lot of the subtle language and meaning is tragically "lost in translation"

• Outsource it online - By going to sites like Elance.com and RentACoder.com you can pay someone to write great product reviews for you. It can cost anywhere between U5DS ¬U5D30 for a single product review. But, there is no guarantee that the reviews will actually help you make money.

• Hire a writer - You can also hire a part time / full time writer if your internet business is big and you have a lot of writing work to do. But the problem is most writers do not have the selling skills to write a great product review.